Years of Historical Data
Custom Surveys for Strategic Impact
Our skilled Insights team collaborates with you to design surveys that offer unsurpassed detail, relevance, and richness of content. By leveraging 75,000+ annual respondents across 50 countries and 15+ years of historical data, Ducker Carlisle surveys establish a critical feedback loop that leads to better-informed decision-making.
Capturing the voice of employees at every interaction point in the customer value chain helps you determine the effectiveness of current initiatives and pinpoint areas that require additional support. The result is meaningful data and insightful reports that drive action.
Automotive Parts Manager Surveys
Providing automotive OEMs with valuable feedback to improve dealer support
The Automotive Parts Manager Survey supports OEMs by delivering feedback to improve their dealer support in dealer fill rates, parts profitability, and purchase loyalty. The survey covers a broad range of parts topics – including:
- Supply chain: availability, campaigns, delivery, RIM, damages, parts returns
- Support: customer support, technical support, field support, training
- Systems: catalogs
- Sales and marketing: parts marketing, wholesale support, pricing, purchasing loyalty
This survey is updated annually to address strategic issues of rising importance. Recently, Automotive Parts Manager Surveys have included such topics as the impact of electric vehicles, e-commerce, Covid-19 implications, and wholesale customer expectations.
Automotive Accessory Survey
Helping OEMs identify opportunities to increase accessories sales
Focused primarily on vehicle salespeople as the target respondents, this survey solicits feedback on the full spectrum of accessory offerings/support provided by OEMs. This includes topics such as:
- Digital selling tools
- Product offering
- Field support
- Accessories warranties
In addition, the survey solicits feedback from dealers self-described as “unengaged” in selling accessories to understand why and what changes could “re-engage” the dealership. This survey is currently offered for the automotive industry.
Heavy Equipment Parts Manager Survey
Improving dealer fill rates, parts profitability, and purchase loyalty
This survey supports construction, agricultural, and heavy truck OEMs in the quest to improve dealer fill rates, parts profitability, and purchase loyalty. The survey covers a broad range of parts topics, including:
- Supply chain: availability, delivery, damages, parts returns
- Support: technical support, field support, training
- Sales and marketing: parts marketing, pricing, purchase loyalty
In addition, the survey is updated annually to address up-and-coming strategic issues. Recently, these have included topics such as dedicated delivery satisfaction, the impact of e-commerce, and an investigation of drivers of lost purchase loyalty.
Automotive Technician Survey
Improving dealer technician efficiency, recruiting, and retention
Across the motor vehicle industry, there is a severe lack of technicians, driven by difficulties in both recruitment and retention. The survey examines what drives technician satisfaction – training, tools, supervision, compensation, career development, etc. – and how these factors impact job retention. This survey also investigates relationships between various OEM support (training, tools, technology, rewards, etc.) and key output metrics such as repair orders per day or fixed-right-first-time.
Automotive Service Advisor Survey
Enabling OEMs to support service advisors in improving end-customer satisfaction (CSI), service retention, and dealer profitability
Across the automotive industry, service advisors have the highest turnover within the dealer fixed operations department. Yet, at the same time, advisors are responsible for more customer “face time” than any other position within the parts/service departments. This survey focuses on two key objectives:
- How the OEM can help make advisors more effective (e.g., service initiation, training, technology, MPIs, express service, etc.)
- How OEMs can help to reduce advisor turnover (e.g., satisfaction, compensation, career progression, etc.)
Automotive Service Manager Survey
Helping OEMs improve end-customer service satisfaction (CSI), service retention, and dealer profitability
This survey covers a broad range of service topics – technical support, training, special tools, diagnostic equipment, service marketing, retention programs, field support, warranty administration, etc. In addition, the survey is updated annually to address up-and-coming strategic issues. Recently, these have included such topics as telematics, express service, mobile technicians, managing uptime, and service lane technology. This survey is offered for the automotive, construction, agricultural, and heavy truck industries.
Why Ducker Carlisle
Bring Certainty to Your Decisions. Improve Your Outcomes.
Leverage our uncompromising pursuit of knowledge to drive growth. Our rigorous approach helps you thoroughly understand markets, customers and competitors, uncovering essential intelligence that leads to new ideas and better decisions.
We leverage decades of experience and proprietary insights to enhance revenues, improve margins, and mitigate risks our clients face in today’s changing global economy.
Innovative Research Techniques
We constantly optimize our research techniques, capitalizing on new tools and technologies to help clients gain more detailed insight into customers, marketplaces, and industry trends.
Deep Industry Knowledge
Benefit from our six decades of continuous knowledge refinement and experience serving large multinational corporations in the transportation, equipment, industrial, construction, medical, and materials sectors.
Comprehensive Insights Continuum
We offer an unmatched continuum of insights, benchmarking, and strategy solutions that optimize business performance and accelerate growth.
We bring real-world ideas, born out of research and rigor, to answer complex business problems and deliver exceptional outcomes.
We strive each day to demonstrate our five core values: integrity, scientific curiosity, inclusivity, collaboration, and commitment.
With decades of experience in global consulting, strategy, and M&A support services in key industry sectors, we know what it takes to grow a business. Connect with us to discuss your goals.CONTACT US