For more than eight years, the International Powered Access Federation (IPAF) has partnered with DuckerFrontier to conduct a detailed analysis of the rental equipment market. This rather stable, yet growing industry presents several opportunities – as well as barriers – for key industry players. DuckerFrontier examines these market dynamics within both Europe and the U.S., and provides key facts and statistics that will enable good decision-making.

The 2017 rental market reports contain the most up-to-date information on the global Mobile Elevating Work Platform (MEWP) rental market. Covering 2008-2018, with a focus on 2016, they include:

  • 2016 MEWP rental market value and fleet size
  • Trends and dynamics over the period
  • Operational indicators (investment, age of fleet, application)
  • The fleet mix and evolution
  • Estimated size of the 2016 MEWP rental fleet worldwide, with a breakdown by region and by machine type
  • Ranking of construction and non-construction sub-sectors in the MEWP rental revenue
  • Return on investment/average payback period by equipment type
  • A special focus on the United Arab Emirates (UAE)

Included are powered access equipment, all booms, scissor lifts and vertical masts. Excluded are low-level equipment (<3m high), telescopic material handlers, forklifts, cranes, mast-climbing work platforms, hoists, and equipment owned by non-rental companies.

Through DuckerFrontier’s in-house research teams, numerous interviews were conducted in various languages from offices located in Paris, Berlin, the U.S. and Shanghai. Organizations interviewed included rental companies, national rental associations, manufacturers and various industry experts. Data gathered was compiled and analyzed by DuckerFrontier’s industry experts, utilizing fact-based insights, macro-economic figures and other industry information.

“These reports are an invaluable tool and an extremely useful resource for us when planning fleet investments and monitoring how we stack up against our competitors.” Peter Douglas, UK Operations Director, Nationwide Platforms

There are now 1 250 000 MEWPs in the worldwide rental fleet, with Asia showing very dynamic growth.

The U.S. Aerial Work Platform (AWP) rental market continues its ascension with a strong growth of 8% in 2016 to reach approximately $8.9 billion, in line with DuckerFrontier long-term estimates. Growth is primarily due to fleet expansion, coupled with slightly raised rental rates and utilization – both driven by growing demand.

Europe is showing steady growth with total market value up 4% in 2016. The region is marked by three groups of countries: some that stayed relatively flat (Norway and Denmark); some that experienced a slight increase in rental revenues (France, UK, Italy and Netherlands); and others that witnessed significant growth (Finland, Sweden, Germany and Spain).


The International Powered Access Federation (IPAF) promotes the safe and effective use of powered access equipment worldwide in the widest sense – through providing technical advice and information, through influencing and interpreting legislation and standards, and through its safety initiatives and training programs. It is a not-for-profit organization owned by its members, which include manufacturers, rental companies, contractors and users.

For more information on this research, or IPAF – who sponsored the project – please visit www.ipaf.org/reports. These reports are available to both members and non-members of IPAF, for purchase directly through IPAF.