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The Automotive Accessory Survey has the simple goal of helping OEMs identify opportunities to increase their accessories sales. Focused primarily on vehicle salespeople as the target respondent, this survey solicits […]

2020 will be remembered as a year that could have been disastrous to the Heavy Equipment industry but ended up being relatively successful.  While growth was severely impacted in the […]

Introduction Every year during the North American Parts Benchmark (NAPB) Conference held in April, Carlisle discusses the top emerging trends that motor vehicle OEMs should prepare for and strategize on […]

Project Description Carlisle compiled quite a list of topics that are always in the news but are rarely, or never, covered in detail at NAPB. OEMs are curious about these […]

Project Description Sustainability (such as reducing carbon emissions, energy use, packaging, or other resources) pops up occasionally at NAPB in supply chain stories and sometimes in individual breakout sessions. This […]

Project Description Our preparations for electric vehicles need to move beyond the Crystal Ball, the emerging trends presentation during the North American Parts Benchmark, and into more tactical areas of […]

Project Description Carlisle last conducted a Counterfeiting and Gray Market Parts Focus Day in 2019 and split the topic evenly between the two challenges. This Digital Discussion is an improved […]

Project Description Carlisle last conducted a Focus Day dedicated to e-commerce in 2019, focusing on key competitors in the space and OEM competitive strategies. Since then, e-commerce has continued to […]

Description Expectations for the brand experience are changing – as customers get accustomed to digital-first philosophies and experiences through their interactions with other brands on a day-to-day basis, they expect […]