CSS 2026 Webinar Series

The shift reshaping auto service, one audience at a time

Chains have overtaken dealers as the most used provider for auto service. Over three live briefings, Nate Chenenko walks through what the data means for dealers, servicers, and suppliers. Register for the session built for your business, or attend all three.

FormatThree live briefings
SectorAutomotive
Length45 minutes each

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Pick one session or all three. Each runs 45 minutes at 12:00 PM ET and ends with live Q&A.

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42%
Chain share of primary auto service in 2025, up from 20 percent in 2020
Source: CSS 2025 data
36%
Dealer share of primary auto service in 2025, down from 54 percent in 2020
Source: CSS 2025 data
22 pts
Swing in primary service share between chains and dealers in five years
Source: CSS 2025 data
20%
Chain share of primary auto service in 2020, the starting point before the climb to 42 percent
Source: CSS 2025 data

A 22-point swing in five years is not a market that drifted. It is a market that moved structurally, and it touches dealers, servicers, and suppliers in different ways.

Where the share went

Chains up. Dealers down.

The crossover did not happen in one year. It built over five, and the curve is still moving. The series unpacks where each channel is exposed and what changes if you act on it.

Primary service share
Chains20% to 42%
Dealers54% to 36%
Source: Consumer Sentiment Survey, 2025 data. Bars show 2025 share.

The Series

Three sessions, one for each audience

Register for the session built for your business, or attend all three. Each runs 45 minutes at 12:00 PM ET and ends with live Q&A.

Session 01

The Dealer Picture

Thursday, July 9 · 12:00 PM ET
Nate Chenenko and Kurt Ranka · for dealers and OEMs

Where dealers are exposed, where trust still holds, and where the retention opportunity sits.

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Session 02

The Servicer Opportunity

Thursday, July 16 · 12:00 PM ET
Nate Chenenko and Gene Metheny · for service chains and franchisees

How chains won the last five years, and where the next round of share gets decided.

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Session 03

The Supplier Angle

Thursday, July 23 · 12:00 PM ET
Nate Chenenko and Conor Boyle · for parts, components, and distribution

What the channel shift means for parts demand, product mix, and distribution strategy.

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When consumers change where they service their vehicles, the effect moves through the whole chain, from the bay to the parts shelf.
Ducker Carlisle · Consumer Sentiment Survey

One session or all three

Register for the briefing closest to your business, then add the others if they fit.

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Who should attend

What each session covers

Dealers / OEM

The Dealer Picture

For dealer principals, fixed operations leaders, and OEM field teams who need to understand where service share is going.

In this session

Where dealers retain an edge, and where they do not. The retention levers that still work. How to compete when convenience and price pull owners toward chains.

Servicers

The Servicer Opportunity

For service chain operators and franchisees deciding where to invest to hold and grow share.

In this session

What drove the chain gains of the last five years. Where the next round of share is won or lost. How to turn first-time customers into repeat business.

Suppliers

The Supplier Angle

For parts, components, and distribution leaders tracking how demand moves with the channel shift.

In this session

How the channel mix shift changes parts flows. Implications for product mix and distribution. How to position for where service volume is heading.

Prefer the data first? Read the full Consumer Sentiment Survey report behind the series.
Download the report

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See what the data means for your business

Three live briefings this July. Pick the session built for your part of the market, or attend all three.

Reserve your seat Read the report first